ABOUT ME

RICHARD CONARD

Marketing Director

Innovative director with 20 years of expertise in the development and implementation of brand strategy to promote organizational profile within highly competitive markets. Accomplished leader instrumental in the development and realization of a significant internal ad agency within the largest AIDS NGO in the United States. Adept at advancing large and small initiatives, structuring business models ranging from medical care to retail. Skilled in the utilization and expansion of corporate technology footprint to increase efficiencies. Collaborative communicator able to partner successfully with internal and external constituencies to produce transformative change and meet mutual business goals.

birthdate : July 1st
phone : +1 424.274.2728
email : i@richardconard.me
website : http://rileco.me
Location : Hollywood, Los Angeles

Year Experience

Awards

I am available for Freelance or Full-time

HIRE ME Download Resume

MY SKILLS

Photoshop

Final Cut Pro

Adobe CS

Mac OS X

Wordpress

Eloqua

CRM

Salesforce

Automated Marketing

Google Adwords

Analytics

Google Suite

Quantitative/Qualitative Research 80%

Creative 80%

Multimedia Platforms 79%

Leadership 70%

Business Development 70%

Organizational Branding 90%

Nonprofits 90%

Social Media 80%

Graphic Design 70%

Brand Management 79%

Digital Marketing 90%

Marketing Asset Management 95%

MY RESUME

Present
DIRECTOR OF MARKETING

AIDS HEALTHCARE FOUNDATION • Los Angeles

Planned and executed marketing strategies for the world’s largest specialized provider of HIV medical care, its health plan, pharmacies, public health services, and retail chain “Out of the Closet” Thrift Stores. Served as Editor of…
04/2008 - 05/2012
ASSOCIATE DIRECTOR OF MARKETING

AIDS HEALTHCARE FOUNDATION • Los Angeles

Expanded leadership from that of an entry level coordinator to that of a professional charged with supporting and developing brands for several business lines housed under the company umbrella during a period of growth. Produced…
08/2004 - 04/2008
DIRECTOR OF SALES & MARKETING TECHNOLOGY

AIDS HEALTHCARE FOUNDATION • Los Angeles

Align marketing technology to correspond with organizational business goals in conjunction with the facilitation of communication and projects between Marketing and IT. Oversee all automated marketing platforms including MAM, DAM, SaaS, and CRM. Select, evaluate,…
05/2012 - 04/2017
ADVERTISING SPECIALIST

AIDS HEALTHCARE FOUNDATION • Los Angeles

Promoted the organization and its programming efforts through the conceptualization and execution of marketing content designed for print ad and other visual media campaigns. Developed, scripted, and produced Radio and Cable TV spots while also…
07/2002 - 08/2004
ADVERTISING COORDINATOR

AIDS HEALTHCARE FOUNDATION • Los Angeles

Coordinated advertising schedule for all print media and ad trafficking. Designed ad layouts, preparing files for production. Managed photo and film shoots, while also acting as the in-house digital photographer. Key Accomplishment: • Reduced costs…
10/2001 - 7/2002
JUNIOR ACCOUNT EXECUTIVE

CARAT, ICG • Santa Monica, CA

Engaged with external entities by coordinating schedules for client advertising programs and corresponding with radio and TV station representatives for scheduling information. Monitored buyers projected expenditure and purchase goals to ensure compliance with budget. Researched…
8/2000 - 9/2001
PUBLICITY/MARKETING COORDINATOR

PRODUCTIVITY, INC. • Los Angeles, CA

Administered full range of product publicity including radio and television broadcast product placement, creating radio/TV broadcast segment idea pitches, and researching print/broadcast/online media sources. Adhered to database management standards through the maintenance of an extensive…
11/1999 - 04/2000
LEAD ADVERTISING COORDINATOR

THE PENNYSAVER • San Diego, CA

Partnered with supervisor to delegate duties among Ad Coordinators to ensure successful workflow direction. Coordinated activities and maintained Account Executives’ clientele in support of excellent customer service. Engaged with clients, offering consultative services regarding rates…
9/1997 - 3/1999
education
Bachelor of Arts

UNIVERSITY OF SAN DIEGO

Communications Studies; Mass Media
1992-1997